All I’s On Me

Celebrity. Ego. InstaFame. 

Through the eyes of Digital Conceptual Artist Pepe Branatov and Luxury Artist Max Jamali, we see the shining lights, we want those shining lights, we want to be known, we want the “likes”. 

All I’s On Me follows the naïve journey from hopeful star struck ingenue to the circus that is the fame game. As we grapple with growing attention- our likes increase from 100 to 1000, to 10,000, to 100,000 to 1,000,000 followers. What is the price we pay? – Security, Ego, Integrity, Privacy and sometimes the life as we know it.

Pepe Branatov, a mixed media artist blends digital art on metal print with his brilliant depiction of the eye-catching lure of fame. Bright fun colours, aptly displayed thought his line “Peppy Colours” says it all. Lining the Centre of the Exhibition is his newest work ‘Emotional Baggage’. As we enter the exhibition, we see that there is nothing clear, shining, unused or ripe that fills the baggage we collect along the way.

‘…everyone’s watching YOU, every move YOU make, every word YOU say’ in conversation with Max Jamali and AGM Curator Dev Ramsumair. Max Jamali takes on 4 legendary artists and the effects of constant media attention and scrutiny of all I’s being always on you. Digital print, combined with acrylic and oil paint, topped off with his signature butterfly covering the eyes of each artist as a symbol of how we as people can mask our likenesses albeit through a thinly veiled cover. Our hopeless attempt at anonymity after years of struggle to become ever present.

ere; I hope you draw energy from them and most of all, I hope they put a smile on your face. Now, more than ever. So, let’s see that smile. Enjoy!”

♥️ – ⚡– 😀